Designing startup metrics to drive successful behavior
Great companies are almost always run by great management teams. And great management teams know that the only way to improve a process is to start by measuring it. Good metrics should also be actionable and drive successful behavior. In this post, I reveal how to figure out which metrics matter the most, and how to design them in such a way as to drive behavior that will lead to the results that you want. This post is applicable to any kind of business. In a follow-up post, I will use th [...]